Think London / Annual Report
What?
Think London, the UK capital’s foreign-direct-investment agency, sought to produce an annual report that people actually wanted to read.
So we…
Took a fresh look at the Think London brand and its achievements. We devised a visual concept and structure, interviewed all the key people, sifted through a sea of source material and wrote all copy, including an address by Boris Johnson, mayor of London.
Resulting in…
A finished product that was hailed as a triumph and a breath of fresh air by Think London’s directors – and their funders, partners and clients too.
